In toolbox 10 we had to do a press release for our product. We were given a few examples to understand from.
It was a normal day in class and I was listening to the presentation Mr. Giles was giving when all of a sudden I had this sudden fit of coughing. I think I swallowed water into the wrong pipe and my cough just got worse and worse so i excused myself and went to the bathroom. In the bathroom for the next 10 minutes i was coughing and drinking water, wondering what had gotten into me. My face was red as well. I have severe dust allergies and i realised i was wearing a sweater that hadint been aired out. It was safe to say i was not in the best health at that point of time. I came to class after i calmed myself down. When i sat in class i realised i missed a very important pass of the presentation which was about the layout on our final presentation. I was not being able to concentrate clearly cause my mind was still on the cough and what if it started again and sure enough in the next 5 minutes, i had my next fit. 10 minutes before break i went to the bathroom again to spray some water on myself and considered asking for a sick leave back home. However i realised maybe after break i would feel better.
Thank god my allergies calmed down after break and i could get some work in. I wrote a paragraph of my press release which, i chose to be more on the fun side. I didnt have any key words for the presentation as of yet, i just knew the message i wanted to send and how it should end up sounding to the readers. I looked up the biggest app developers as i had not much idea about big tech companies and finally decided on ‘Hyperlink’ for my collaborating brand. I started writing my press release with the help of the questions we were given. I first wrote down the points on my note bad then started joining them into sentences on my word document.
Just then professor Giles came around my table and I was going through all ym work with him. I showed him my customer profile because I wasint too happy with it. We both agreed that there was too much goin on around there so I had to switch it up. This was a big drawback as i had already designed my product digitally and in sync with my previous customer profile. That meant I had to redo the entire thing 3 days before my final presentation and i was already behind on my press release because of my allergies.
I went back home stressed wondering how i should finish all my work in due time and then i fianlly got to it. The same day i came up with a new customer profile which felt more ‘right’ to me.
Though class was a stressfull and may i say embarrasing one, i got the feedback i needed and ended up feeling better about my work.
The following pictures show the change from my customer profile from the previous to the new one.